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Houzz Releases 2021 Emerging Home Design Trends Report
September 8,
2021 by Laurie Northington in Business Strategy, Designer Weekly, Industry
Home remodeling and design platform Houzz has released its 2021 Emerging Home Design Trends Report, identifying the top emerging home design trends based on the latest search insights from its community of U.S. homeowners, home design enthusiasts and home professionals.
The top trends include:
Dedicated Activity Spaces
People have been relying on their homes to provide new avenues of activity and entertainment since the beginning of the pandemic and it shows in the emerging search trends Houzz is seeing for art studios (up nearly 10x), home bars and wine cellars (up nearly 4x) and home theaters, home gyms and home offices (up 3x, 2.5x and 2x, respectively).
Bringing the Outdoors In
The 2021 Houzz Kitchen Trends Report found that one in five homeowners are opening up their kitchens to the outdoors. That openness to nature and the role of greenery in homes is a trend that seems to be accelerating. Searches for artificial plants and trees, as well as indoor pots and planters, are up 7.5x and 4.5x, respectively, since the same period last year. Houzz is also seeing a significant uptick in searches for green kitchen cabinets, bathroom tile, accent chairs and bedrooms.
Living Room Refresh
The living room has always been an important gathering space within the home. As people have spent more time within it over the past year, they may be seeking inspiration to refresh the space, with searches for living rooms up 52 percent compared with the same period in 2020. Accent pillows and home accents in general have seen some of the most dramatic increases (up 51x and 25x, respectively), along with decorative accents, abstract paintings, display shelves and slip or chair covers.
Flexible Design
Many homeowners are turning to design options that offer more flexibility within the existing footprint of their homes. Searches for TV armoires with pocket doors (up 23x), queen Murphy beds (up 21x), and nesting side tables (up 20x), create dual uses for a room by creatively hiding them away when not in use. Swivel accent chairs (up 20x) create flexible definitions between rooms and daybed sets (up 9x) offer multiple uses.
Luxury Fabrics, Materials and Colors
Trending fabrics, materials and colors are going glam with searches incorporating velvet, gold and crystal all jumping in Q2, compared to Q2 2020.
To download the full design report, click here.