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From Home Furnishing Business
Tempur Sealy Extends Contract with Mattress Firm
August 19,
2021 by Laurie Northington in Business Strategy, Industry
Tempur Sealy entered into a mutually beneficial agreement with Mattress Firm in 2019 to supply them with Tempur Sealy's portfolio of highly innovative and highly sought-after products. Distribution of the company's Sealy and Tempur mattress brands through more than 2,300 Mattress Firm stores provides consumers with additional purchasing options consistent with the company's strategy of ensuring its products are available how and where the customer wants to shop. The relationship has resulted in strong sales for both Tempur Sealy and Mattress Firm.
"Mattress Firm is a valued retail partner and we are thrilled with the growth potential the extension of our agreement provides for both companies,” said Scott Thompson, chairman and CEO, Tempur Sealy. “We believe it also creates a stronger domestic bedding industry, which since 2019 has realized increasing average selling prices and experienced growing advertising share of voice for bedding products engaging consumers and driving foot traffic to all stores."