Daily News
From Home Furnishing Business
The Brick Sponsors Homes for Heroes Foundation
June 16,
2021 by Laurie Northington in Business Strategy, Industry 
Canadian retailer The Brick, a wholly-owned subsidiary of Leon’s Furniture Limited has announced the company’s sponsorship of the Edmonton ATCO Veterans Village, a housing initiative from Homes For Heroes Foundation, designed to support Canadian Armed Forces Veterans who are experiencing homelessness.
The Village, located in the community of Evansdale in Edmonton, will consist of 20 tiny modular homes, a resource center, counselors office, recreation space and gardens. Through its sponsorship as a Community Partner, The Brick is donating furniture, appliances and other necessary items to furnish the homes – each less than 300 square feet in size but fully equipped with the features of a larger home.
“As a proudly Canadian company – one with deep Edmonton roots – The Brick stands behind Canadian Armed Forces Veterans,” said Dave Freeman, president, The Brick. “These men and women have risked everything for Canadians, and we are grateful for their service. The Brick is honored to support Homes For Heroes Foundation by providing furnishings and appliances to make these tiny houses homes, ultimately creating safe, comfortable spaces for our country’s heroes at a time when they need it most.”
More than 5,000 Veterans are homeless in Canada. Homes For Heroes Foundation’s mission is to end this issue by providing unique, affordable housing and critical support services for Veterans. The organization endorses the concepts of “Housing First” and “Harm Reduction,” providing wrap-around service delivery through a team-based and collaborative case management approach.
“Homes For Heroes Foundation feels very fortunate to have such a great community minded partner in The Brick,” said Dave Howard, president and CEO, Homes For Heroes Foundation. “They have shown great compassion and respect for those that have served and I believe this donation is an extension of that support. Homes For Heroes is proud to bring together all levels of government, the corporate community, and individuals in a common goal to give back to the men and women that served this great country. Edmonton is an amazing city and we are thrilled to have our second village being built here.”
The Village and each tiny home have been thoughtfully designed to make a positive contribution to the surrounding Edmonton community, creating connection and a sense of pride and ownership among the residents. The Brick has donated items that will lend to this overall design, with functionality that will meet residents’ needs. The homes are currently under construction, with the Village scheduled to open on Oct. 1, 2021.