Sam Moore to Launch 4 New Vignettes at June Market

June 4, 2021  by Laurie Northington in Business Strategy, Industry   

Driven by recent consumer lifestyle shifts, each of the four new vignettes will highlight textile stories that play into a growing consumer desire for comfort and nostalgia, two trends that have gained tremendous popularity the past year, as consumers return to these design aesthetics during times of instability.

From lighter palettes to warm and cozy textures and hues, to “Grandmillennial” styles, the four themes featured throughout the showroom include Urbane Mod, Collected Mod, Rustic Mod and Nostalgic Mod.

“The past year reinvented interior living spaces for many consumers as they spent so much more time in their homes,” said Sandi Teague, vice president of sales and merchandising for Sam Moore. “While many of us longed for the day things would return to normal as we weathered the pandemic, we found ourselves feathering our nests with creature comforts and nostalgic reminders that made us feel safe, warm and happy. To that end, this season’s lineup is largely inspired by warm indoor comfort, neutral tones and nostalgic traits that instill happiness and drive positive emotions.”

Taking on an elegant and sophisticated look, the Urbane Mod theme features warm neutral tones with a variety of luxurious textures and modern prints that exude a recognizable, classic aesthetic that provides a sense of calm and tranquility.

Featuring neutral tones accompanied by subtle hints of blue and chocolate, the Collected Mod trend is all about globally inspired patterns, comfortable textures and a cool, calm and collected mood. Featuring rich noir black and espresso brown undertones, pale blues and lighter neutrals provide a light, airy feeling that adds balance to the aesthetic.

Hints of green, yellow and gold, grounded with very warm neutrals, characterize the Rustic Mod theme. This design concept mixes chic character with modern designs, aiming to create a calm and peaceful space. Embodying foliage and earth tones, these textiles aim to bring the calm and peaceful elements of nature to interior spaces.

Offering a bold contrast to the calmer themes, Nostalgic Mod draws inspiration from the “Grandmillennial” style trend has been growing in popularity, most notably with a younger demographic.  Full of robust personality and bold use of prints and colors, this style blends vivid maximalist patterns with traditional and nostalgic touches that connect people to the shapes, styles and hues that remind them of their childhood, yet are updated for today. Key color schemes in this theme include pinks, oranges and magentas, as well as artistic animal prints.

The new textile styles will be showcased across a variety of new sofas, sectionals, swivel chairs, club chairs, exposed wood chairs, wing chairs and recliners in Sam Moore’s High Point showroom, located in the IHFC building in space C-1058.