Daily News
From Home Furnishing Business
Fairfield Teams with Banko Design to Launch First Senior Living Collection
April 15,
2021 by Laurie Northington in Business Strategy, Industry
Fairfield has partnered with Banko Design, a full-service interior design and FF&E procurement firm for the senior living, multifamily, and boutique hospitality markets, on a brand new furniture collection of curated dining and bistro pieces for Fairfield’s senior living division.
Melissa Banko, founder and principal of Banko Design, is leading the design team. The collection will be centered around durability and cleanability with an emphasis on comfort and sophistication and includes dining tables, dining chairs and stools, bistro tables, communal tables, banquettes, benches, credenzas, curio cabinets, and hardware.
The collection combines Banko Design’s unapologetic classic and traditional approach to design with Fairfield’s specialized craftsmanship and unparalleled understanding of the senior living community lifestyle. Banko is excited to bring her expertise in the senior living space to expand Fairfield’s product line.
“As a leader in the design industry, we have custom built our furniture for projects for many years because we could not readily find it in the market,” explains Banko. “Through this partner- ship, we hope to solve this problem for designers moving forward. This collection will embrace universal, ergonomic, and age-less design. We envision this line to be beautiful furniture for every vertical with a focus on the senior market.”
President and CEO of Fairfield, Dixon Mitchell, is confident in the collection’s evolution. “Melissa’s knowledge and experience will be greatly appreciated as we expand the senior living division,” Mitchell explains. “With it being our 100th anniversary this year, we are striving to appeal to a wider audience with quality furniture at a great price-point.”
Banko Design for Fairfield will launch during Leading Age Annual Meeting and Expo in At- lanta, Georgia, Oct. 24 - 28. A soft launch will take place during EFA Expo and Conference in Chattanooga, Tennessee, Aug. 28 – Sept. 1.