Daily News
From Home Furnishing Business
Spring High Point Premarket Set for April
March 12,
2021 by Laurie Northington in Business Strategy, Designer Weekly, High Point, Industry, Market 
Continuing to build on the momentum gained last fall, the High Point Premarket Committee is reporting encouraging feedback from invited buyers in advance of their shifted spring event. The Spring 2021 Premarket is scheduled for April 25-27.
“We are receiving unprecedented interest from our buyer base regarding their interest to come to High Point this spring. Considering all the restrictions and travel woes people were experiencing this past fall, it’s a refreshing change of tune that more are willing to hop in the car or on a plane to get here,” says Doug Bassett, chairman of the Premarket Committee and president of Vaughan-Bassett Furniture. “And we’ll be ready for them! Whether they’re invited to Premarket, coming to June Market, or hopefully both, High Point is here to serve.”
A biannual tradition, Premarket is designed to provide a select group of furniture retailers with a precursory look at the product introductions set to debut at the upcoming High Point Market. These extended appointments allow attending retailers to experience a more in-depth showroom visit and frees up their schedule when they return to High Point during Market to be able to visit other vendors, thus allowing them to visit a larger group of exhibitors overall.
The spring 2021 Premarket will feature 20 sponsoring exhibitors, including:
- Aspenhome
- Austin Group Furniture
- Avalon Furniture
- Bernhardt Furniture
- Digio Leather
- Hillsdale Furniture
- Hooker Furniture
- Incanto Italia
- Leather Italia USA
- Legacy Classic Furniture
- Magnussen Home Furnishings
- New Classic Furniture
- Palliser Furniture
- Pulaski Furniture
- Riverside Furniture
- Samuel Lawrence Furniture
- Sunpan Furniture
- Universal Furniture
- Vanguard Furniture
- Vaughan-Bassett Furniture
Other exhibitors have indicated they will also open for buyer appointments during the April Premarket dates, some through initiatives like First Tuesday and High Point x Design, and others independently since buyers will be in town. Beyond the Premarket sponsors, the full list of opens showrooms for April 25-27 can be found at https://www.furnituretoday.com/markets- amp-tradeshows/19-exhibitors-to-sponsor-april-premarket/.
All of these exhibitors will be among the almost-two-thousand exhibitors planning to exhibit at High Point Market, scheduled for June 5-9. Registration is now open at www.highpointmarket.org.