Daily News
From Home Furnishing Business
Marxent Named as Sample Vendor in Gartner Hype Cycle Report
February 22,
2021 by Laurie Northington in Business Strategy, Industry 
Marxent, a leading 3D visualization platform for furniture and home furnishings retailers, has announced it has been recognized as a Sample Vendor in the Gartner Hype Cycle report: Hype Cycle for Retail Technologies 2020, in the Mixed Reality category.
"Helping companies to embrace the transformative power of virtual selling through a centralized 3D strategy is at the heart of everything we do. Our mission is to create the world's most flexible 3D ecosystem and simplify the sale of high-value, configurable products such as furniture and kitchen cabinets online," said Beck Besecker, CEO and co-founder of Marxent. "To us, Marxent's recognition alongside Microsoft, Amazon, Apple, and Google in the Gartner Hype Cycle for Retail Technologies cements our impact on the retail tech landscape for Augmented Reality, Virtual Reality, and other 3D applications."
Marxent's holistic approach to 3D with a commitment to value creation has given the company the opportunity to work with leading retailers across Europe and the U.S. to develop and implement 3D and Mixed Reality strategies.
"The future of shopping is virtual and Marxent is leading the way," Besecker said.
To download the report, click here.