Daily News
From Home Furnishing Business
Sherrill Furniture Opts Out of High Point Market, Focuses on Fulfilling Current Orders
February 8,
2021 by Laurie Northington in Business Strategy, High Point, Industry, Market
Due to an unprecedented surge in consumer demand, plus a shortage in raw materials and labor due to COVID-19, Sherrill Furniture Company has announced its entire focus has turned to fulfilling sold orders and will not attend High Point Pre-Market or the June Furniture Market.
“Backlogs across the industry are at an all-time high and our customers are left bearing the burden caused by the lack of confidence from consumers experiencing delays and extended delivery schedules,” says Thad Monroe, president of the Sherrill Furniture Companies.
“In light of this supply challenge and the impact on our customers, Sherrill Furniture Company’s resources will be 100% focused on fulfilling sold orders of our Made in the USA products and substantially reducing lead times; therefore, all the Sherrill Furniture Company brands will not attend either the April 2021 Pre-Market or the June 2021 Furniture Market,” says Monroe.
“Normally, new products are the lifeblood of this industry, but at this unique moment we recognize that timely shipment of sold orders is the lifeblood of our customer’s business; and as a Made in the USA manufacturer we are uniquely positioned to help them now. The Sherrill Furniture Companies will continue to use every ounce of energy and capacity to improve the delivery time of sold orders,” says Charles Sherrill, senior vice president product development and manufacturing.
“Sherrill Furniture offers our sincere thanks to our loyal customers for your continued business and confidence. Because of the trust you place in us to deliver high quality products on time, we feel it would be irresponsible to divert valuable resources into manufacturing new products for the Spring 2021 Furniture Market or Pre-Market. We look forward to seeing all of you in person at our showrooms in High Point, NC for the Fall 2021 Furniture Market,” added Monroe.