Daily News
From Home Furnishing Business
Overstock Announces Permanent Free Shipping on All Products
October 23,
2020 by Laurie Northington in Business Strategy, Industry 
Overstock.com (NASDAQ:OSTK) has announced free shipping on all orders, offering shoppers ongoing savings for years to come. The new benefit applies to all inventory, requires no subscription or annual fee, requires no minimum purchase price, and does not have an item size or price cap.
Overstock initially introduced free shipping on everything in late March in response to the pandemic’s stay-at-home orders, with the goal of easing consumers’ financial burdens. As this shopping benefit continued to resonate with new and existing customers, Overstock made the limited-time offer permanent for shoppers all across the continental United States.
“We have always prided ourselves in offering quality and value. Free shipping on everything fits right into Overstock’s mantra,” said Krista Mathews, chief customer officer. “We’ve found that shipping costs are among the top consumer purchase drivers when choosing where to shop. Whether you are buying a $20 lamp or a $2,000 couch, shipping is free.”
Prior to this new shopping benefit, shipping was free for orders over $45 and on all orders for members of Overstock’s loyalty program, Club O. Club O members will continue to have exclusive benefits such as free returns, price match guarantee, five percent rewards on every purchase, and more.
“Free shipping is typically only available through an annual subscription fee or a minimum purchase price,” said Dave Nielsen, president of Overstock Retail. “Overstock has removed these requirements for customers during tough economic times and ahead of the holiday season. We’re providing our customers even more savings so they can create their dream homes.”