Daily News
From Home Furnishing Business
Kuka Home Expands Product Offerings
October 15,
2020 by Laurie Northington in Business Strategy, Industry
Leather upholstery producer Kuka Home has announced expansion of its product assortment and is now selling through new channels.
The company’s motion category has 15 new styles featuring casual motion looks and the latest innovations in technology and design with new massage and mechanism capabilities. In addition to expanding its roll out of the Evolution 2020 high leg motion mechanisms, Kuka is entering the massage category with new power heat and massage recliners with power headrest lumbar functionality. The contemporary Aura power recliner features a sleek metal swivel base.
In the stationary category, the company has expanded its transitional style offering and updated the most trendsetting style category, California Casual with 12 new models. Expanded transitional product offering includes leather and fabric with signature designs and updated looks. California Casual models have open and inviting silhouettes with neutral, soft tones and lots of texture that exudes luxurious comfort.
For customized style, Kuka has added a new slipcover assortment that allows consumers to purchase additional covers for the frames.
New 2020 collections include:
In-Tune, a newly developed collection of simple, casual motion and stationary designs that are “in tune” with the latest design and lifestyle trends. This stylish and affordable furniture is designed for the way you live. It targets millennial consumers, with clean lines and colorful, updated designs for small spaces. This collection also includes 4 motion designs with full power-power features.
E-Commerce program called Build Simply, with 4 stationary models and 12 new dining and accent chairs. These trend focused products have been specially engineered for e-commerce with drop ship packaging, small-space designs and simple assembly. Brick-and-mortar retailers can also stock smaller items in store for an omni-channel experience.
Work Smart Home Office Chair Gallery, 15 new introductions with reimagined key upholstery designs. Each chair is ergonomically designed for comfort and correct posture, with styling to fit any décor from contemporary to traditional.