Daily News
From Home Furnishing Business
BrandJump Hosts Webinar on Online Promotional Planning
October 1,
2020 by Laurie Northington in Business Strategy, Industry 
BrandJump, a leading ecommerce sales and marketing firm serving the home furnishings industry, will host a free virtual conversation focusing on “Building an Online Promotional Calendar.” The webinar is set for Wednesday, Oct. 7 at 10 a.m. PT/1 p.m. ET.
The panel will include team leaders from BrandJump, and Lorri Kelley, a home furnishings industry expert. The webinar will kick off with a brief presentation and will follow with an extensive Q&A with the participants. Topics will cover promotional planning best practices, including:
- Building an Effective Annual Promotional Calendar
- Planning Promotions around Leading Retailers’ Event Calendars
- Modifying Q4 Promotional Strategy in light of COVID Retail Restrictions
- 2021 Promotional Planning Considerations
“Strategic promotional planning is crucial to capitalize on the various online opportunities that are available to brands throughout the year,” said Josh Walter, CEO of BrandJump. “Our panel of ecommerce experts will offer tips, advice and strategies that will help manufacturers drive profitable promotional campaigns, that are particularly important as we enter an unprecedented holiday season.”
Those interested can register for the free event at the following link:
https://www.brandjump.com/building-a-promotions-calendar-webinar