From Home Furnishing Business
Spring Air Partners with Boscov’s, Expands Retail Presence
Bedding producer Spring Air International has announced a new partnership with retailer Boscov’s, expanding its retail presence in all 48 northeast, mid-Atlantic and Ohio stores.
Boscov’s is selling six of Spring Air’s flagship Back Supporter models, two from its Four Seasons collection and an exclusive collection of four value-priced beds, The Legacy Collection. Spring Air products will be available in-store and online.
“Boscov’s is a regional retail powerhouse, that is well respected in the communities it serves. We’re proud to be able to partner with such a strong family business,” said Nick Bates, president of Spring Air International.
Reading, Pennsylvania-based Boscov’s is the largest family-owned department store in the U.S. Founded in 1914, its stores are located in Pennsylvania, New Jersey, Maryland, New York, Connecticut, Delaware, Ohio and Rhode Island.
Back Supporter, the cornerstone of the line featuring the brand’s unique zoned-encased coil support system, will retail from $599 to $999 for queen mattress only.
The Four Seasons mattresses will retail starting at $1,199, giving Boscov’s a branded mattress at a mid-velocity price point than previously offered. One Four Seasons mattress features the collection’s warm fleece cover, and the other is available in a cooling, phase-change cover.
The company also developed The Legacy Collection, a four-model value-priced line exclusively for Boscov’s to retail from $199 to $499 in queen.