HPMA Releases Style Report, Calls for 2021 Style Spotters

June 10, 2020  by Jane Chero in Business Strategy, Designer Weekly, Industry   

The Style Report was produced by eight accomplished trend trackers, all part of the HPMA’s 2020 Style Spotters team. Despite unforeseen challenges due to the COVID-19 pandemic and the resulting cancellation of Spring Market, the Style Spotters perused an abundance of new product introductions digitally to capture the season’s upcoming styles.

Highlighting sustainability and embracing new twists on both neutrals and pops of color, the Summer/Fall 2020 Style Report covers 20 key trends for the upcoming seasons, from “Quiet Spaces” to “Global Interiors”, among others, and features 75 products from 57 exhibitors. The Style Report can be accessed and downloaded at www.highpointmarket.org/products-and-trends/summer-fall-2020-style-report.

Featured Style Report products can be found on the High Point Market Pinterest boards at www.pinterest.com/highpointmarket. Additional product selections spotted by the Style Spotters can also be found on Pinterest at the same link, with each Style Spotter populating his or her own board with a few dozen favorites.

“Vibrant colors and bold, large scale patterns were prevalent throughout spring’s new introductions. Other pops of wow were seen in statement hardware on casegoods and sinuous curves on upholstery. The team also raved about seeing a resurgence in traditional designs with new interpretations of classical forms,” commented Style Spotters Advisors Gary Inman and Shay Geyer. “We applaud our 2020 Style Spotters for their selections and for supporting our industry during this pandemic. We are honored to lead this talented group and to share their fabulous finds with you.”

Style Spotters who contributed to the Style Report include:

• Rachel Cannon, Rachel Cannon Limited
• Nancy Fire, Design Works International
• Joanna Hawley-McBride, Jojotastic
• Don Ricardo Massenburg, Design Inkredible
• Rachel Moriarty, Rachel Moriarty Interiors
• Ivonne Ronderos, DKOR Interiors
• Victoria Sanchez, Victoria at Home
• Keita Turner, Keita Turner Design

The Style Spotters program, sponsored by Studio Designer, features eight home fashion pace setters that showcase their favorite products and top trends from High Point Market exhibitors via Pinterest, product previews, Style Spotters LIVE! events, two post-Market Style Reports, and various media interviews.

Mentored by Shay Geyer and Gary Inman, program alumni and HPMA’s Style Spotters Advisors, each Style Spotter serves for two Markets over a calendar year.

Those interested in being considered for the 2021 team can complete the online interest form found on the Style Spotters hub page at www.highpointmarket.org/products-and-trends/style-spotters. Submissions are being accepted through 5:00 PM ET on July 15, after which a selection committee will meet to review the applicants.