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From Home Furnishing Business

CDG Adds New Retailer Member

The Contemporary Design Group (CDG), a retail buying, networking and performance group, has announced the addition of its newest retailer member Dwell Home Furnishings, located in Coralville, Iowa. 

Dwell Home Furnishings began in 1997 as a home furnishings franchise called Expressions Custom Home Furniture, owned by Cheri Hochstetler. In 2006 Cheri and her partners Jeff Draker and John O’Meara brought the “Dwell Concept” to life.

These days, Dwell Home Furnishings is offering private appointments to shop in-stock and custom furnishings as well as explore design services in its 14,000-square-foot showroom. Hochstetler says that she hopes to bring her retail and interior design expertise to CDG as well as her experience of growing a very small furniture business into a profitable, large-scale one.

“We are so excited to welcome Dwell to the Contemporary Design Group,” says Lora Sigesmund, CDG board member and owner of Perlora in Pittsburgh, Penn. “If there is ever a time to be a part of this group of smart and amazing retailers, it is now!  The support, creative ideas, and learning that we have shared during these uncertain times is a true testament to how invaluable this group is.”

CDG continues to recruit new retailers in additional markets with the goal to represent the best independent stores for contemporary design in North America.   



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