Purple Partners with Raymour & Flanigan

February 27, 2020  by Laurie Northington in Business Strategy, Industry   

The Purple Hybrid and select Purple Hybrid Premier mattress models will be available in all Raymour & Flanigan Showrooms and Outlets to Test Before Your Rest, along with the Purple Pillow, Purple Sheets, and Purple Mattress Protector. Purple’s full suite of products will be available on RaymourFlanigan.com and more products are expected to become available in-store as the partnership continues.

“Raymour & Flanigan is a top-tier retailer and we’re excited to partner with their brand,” said Joe Megibow, Purple CEO. “This partnership will help us offer customers in the Northeast a high-touch experience when shopping for a Purple mattress.”

Raymour & Flanigan offers free next-day white glove delivery seven days a week, with in-home setup and free, old mattress removal. All of Raymour & Flanigan’s in-house delivery associates are professionally trained experts and provide quality service for every customer. 

“Purple is an innovative brand that aligns well with our standard for quality sleep systems,” said Liz Dwyer, director of media relations at Raymour & Flanigan. “Our goal is to provide customers with the best shopping experience by offering an opportunity to test products out in person, seek guidance from highly trained consultants, then get it delivered quickly and seamlessly. We look forward to our partnership with Purple to bring their innovative sleep products to our customers.” 

Purple began as an online mattress company that only sold products directly to consumers. Over the last two years, Purple has partnered with mattress and furniture retailers to achieve its mission of bringing its comfort products to customers however, whenever and wherever they want them. 

In honor of March as National Sleep Awareness Month, Purple and Raymour & Flanigan will partner up to deliver Purple products to shelters in need of mattresses and bedding. These shelters include Sojourner House in Providence, Rhode Island, Interval House in Hartford, Connecticut, Violence Intervention Program in Bronx, New York, and Women Against Abuse in Philadelphia, Pennsylvania. They are partnering with the Fight Against Domestic Violence organization to work with these shelters. Purple and Raymour & Flanigan hope to bring awareness to the value of a good night’s sleep and give back to these Northeast communities. 

"FADV's mission is to generate resources for domestic violence service providers through corporate, individual and community partnerships,” said Brooke Muir, Head of Outreach & Development for FADV. “We are thrilled to partner with companies like Purple and Raymour & Flanigan who are committed to supporting their local communities."