Daily News
From Home Furnishing Business
Home Décor Mobile Game Drives Discovery for Furniture Brands
February 26,
2020 by Jane Chero in Business Strategy, Designer Weekly, Industry
Whom Home launches with Design Home, an interior design mobile entertainment game developed by Glu Mobile.
Through creative and meaningful gameplay and design challenges, Design Home players can explore and style a selection of curated Whom Home furniture and accent items. Design Home is free to download through the App Store and Google Play.
“Every day, over 1 million users play Design Home to learn about the world of interior design and explore the latest design trends,” said Chris McGill, general manager of Design Home. “We are excited to integrate Whom Home’s handcrafted and sustainably-built furniture into our interactive platform and create new ways for consumers to discover and style the Whom Home brand.”
“As an emerging furniture brand, we are excited to connect with a highly engaged audience through Design Home,” says Jonathan Bass, CEO, Whom Home. “Through creativity and play, the app helps consumers to visualize how their home environment can be in real life.”