Hickory Springs Launches E-Commerce Website for Small Upholstery Manufacturers

February 19, 2020  by Laurie Northington in Business Strategy, Industry   

The site, www.upholsterersmarketplace.com, includes an easy-to-use ordering process, convenient digital payment options, no minimum order requirements and free shipping on all products.

“As one of the largest suppliers of upholstered furniture components in the industry, Hickory Springs services both large- and mid-scale manufacturers,” said Travis Bouck, HSM’s corporate vice president, sales and marketing. “Through our research we have identified an opportunity to provide a value-added service to smaller independent and boutique manufacturers that require a different level of customer service and order requirements.

“Launching this e-commerce site will allow us to market our products to an area of the industry that has been under-served, while leveraging our infrastructure and capacity to provide a value-added service to this growing area of the marketplace,” Bouck continued.

The site features four key collections: construction parts, construction fabrics, seating components and “other upholstery supplies.” Components and supplies range from welt cord, elastic banding, stitch tape, tack strips, adhesives, sinuous springs, webbing and strapping as well as a variety of fabrics, ticking and spring cover materials with no minimum order requirements. Shipping is free of charge on all products within the 48 contiguous United States and digital payments can be made via credit card, Apple Pay and other similar digital payment options.

Developed on a scalable platform, HSM foresees potentially expanding the digital storefront in the future with additional products and divisions.