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From Home Furnishing Business

David Urbanick Joins Chromcraft as VP of Sales

Chromcraft, a casual dining, occasional, and casegoods manufacturer and importer, has named industry veteran David Urbanick as vice president of sales for all its divisions.

Urbanick was most recently vice president, merchandising/marketing and former partner at Philip Reinisch Company. Prior to that he was VP of merchandising and partner at import company Ross Alan Design. Urbanick also spent a significant portion of his career on the retail side of the business as senior buyer and executive level positions for Marshall Field’s, Scott Shuptrine, and Sears.

“David brings to us a wealth of wisdom, knowledge, and experience to all facets of our business,” said James Yang, CEO and principal at Chromcraft.  “His focus for us will be driving incremental sales by adding new accounts, growing our partnerships and programs with our loyal dealer base, and working with our seasoned sales force. His unique background in both retail and manufacturing will add tremendous value to our organization.”

“I’m truly delighted be joining Chromcraft,” Urbanick said. “It is a privilege to work with a company whose entire team has such great depth and breadth of skill and knowledge in the furniture business.  There is a vision for this company by management that embraces innovation and product development that is focused on the needs of the retailer and the end consumer.”

Chromcraft companies include: Chromcraft, Douglas, Peters-Revington, and Cochrane.







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