Daily News
From Home Furnishing Business
Sunpan Unveils New Enhanced Mobile Site
January 3,
2020 by Laurie Northington in Business Strategy, Industry 
Global furniture company Sunpan has announced the launch of its freshly optimized mobile site.
“We wanted to develop another tool for our customers to learn about our products and shop our extensive line of designs,” said Katherine Kalen, chief marketing officer. “Our mobile- friendly site is just one step in the growing omni-channel shopping experience that will work cohesively with our on-going showroom expansions.”
The company has prioritized the user experience on digital platforms, resulting in enhanced functionalities which include retrievable account history, improved imagery and additional search and filter options.
With a third of website visitors coming from mobile and tablet devices, the company will continuously invest in its digital channels to make it easier to shop its products anywhere and anytime.