Daily News
From Home Furnishing Business
FitForCommerce’s Rich Siefert to Speak at MicroD Drive Conference
December 12,
2019 by Laurie Northington in Business Strategy, Industry 
MicroD, a leading provider of online product catalog solutions and digital brand visibility for the home furnishings industry, has announced that Rich Siefert, expert consultant at FitForCommerce will deliver a special address during MicroD’s DRIVE Conference for retailers and manufacturers, running March 17 – 19, 2020 in Charlotte, N.C.
Siefert is a senior consultant at FitForCommerce with over 20 years of experience at large-scale retailers in the home furnishings category. His expertise in home furnishings retail gives way to successful strategies for businesses in the industry.
During Siefert’s address to MicroD retailers and manufacturers at the DRIVE Conference, he will discuss how manufacturers and retailers must adapt to customer demands for seamless and consistent shopping experiences across all touchpoints. Business leaders at this conference will leave with an actionable strategy and the best practices to improve their share of the digital commerce.
“We are excited about Rich Siefert joining our conference as the specialty in March. FitForCommerce has a great reputation in the industry for leading strategy and our vision aligns closely with Rich Siefert’s in this industry,” said Mona Nigam, EVP, MicroD.
The DRIVE Conference will include sessions for retailers and manufacturers at every stage of their digital strategy. Topics will contain best practices, industry trends, technical solutions on topics of eCommerce, product visualization, digital marketing, EDI and supply chain efficiencies, evolving business strategies, and the inner workings of MicroD’s platform and ecosystem. The inaugural event is expected to bring hundreds of attendees to the user conference held in Charlotte.