Daily News
From Home Furnishing Business
Wolf Furniture to Launch New Website on Blueport Platform
December 5,
2019 by Laurie Northington in Business Strategy, Industry 
Blueport Commerce, a provider of e-commerce technology and services for the retail furniture industry, has announced that Wolf Furniture will be next to join its roster of top American furniture retailers. The brand will launch a new Wolffurniture.com on the Blueport platform.
Established in 1902, Wolf Furniture has 18 showrooms throughout Pennsylvania, Maryland, and Virginia. The company was acquired in November 2017 by Art Van Furniture. Art Van also acquired Levin Furniture, another Blueport customer.
Levin Furniture launched on the Blueport platform in 2016 and continues to see impressive year over year results, led by strong online sales of upholstered living room furniture.
“We’ve seen tremendous success since building Levin’s first ecommerce site on Blueport,” says Chris Pelcher, chief merchandising officer and EVP of Art Van. “They’ve been great partners as we elevate our omnichannel efforts and we’re excited to expand our relationship with the addition of Wolf.”
“It’s been an honor to work with Levin, one of the most respected retailers in furniture,” says Carl Prindle, CEO and founder at Blueport. “And we appreciate the confidence Wolf, Levin and Art Van have shown in Blueport by building their new Wolf site on the Blueport platform. We’re looking forward to another fruitful partnership as we continue to push the boundaries of best-in-class omnichannel retail.”