XPO and Susan G. Komen Team Up to Fight Breast Cancer

October 29, 2019  by Laurie Northington in Business Strategy, Industry   

To raise awareness of Komen’s mission, XPO has added Komen’s iconic pink running ribbon logo to company trucks. XPO unveiled the truck design on October 25, one day before the 2019 Komen Dallas Race for the Cure. Each year, XPO employees join nearly 850,000 people worldwide in participating in Race for the Cure events.

“We’re proud to partner with Susan G. Komen in supporting a cause close to our employees’ hearts,” said Bradley Jacobs, chairman and CEO. “XPO is committed to helping women everywhere lead healthy lives.”

“Thanks to XPO, our message is taking to the roads, giving it a new level of impact,” said Christina Alford, SVP Development. “We’re excited that XPO is joining us in our ongoing work to meet the most critical needs in our communities and investing in breakthrough research to prevent and cure breast cancer.”