Daily News
From Home Furnishing Business
OW Lee Names 2019 Sales Rep of the Year
September 20,
2019 by Laurie Northington in Business Strategy, Industry 
High-end outdoor furniture resource OW Lee presented Justin Pfahl with the Sales Rep of the Year award for 2019.
The presentation was made during a sales meeting dinner at Harry Carey’s Steakhouse during the International Casual Furniture Market in Chicago.
Pfahl is a fairly new OW Lee sales rep, beginning his tenure in the spring of 2018 covering the Florida territory. Since his onboarding he has successfully opened 5 new accounts and grown the territory’s sales by 69%. Pfahl has been actively involved in the outdoor casual business for over 16 years in the capacity of buying, selling, product development and marketing. In 2013, Justin received the top honor of ICFA Sales Rep of the Year at the Apollo Awards in Chicago.
“Justin and his assistant Pat Thomas have both wowed us with their salesmanship, tenacity and professionalism in the short time they have been with us,” said Brenda Pereyda, independent sales manager for OW Lee, “Justin’s commitment to growing OW Lee sales is exceptional and I can’t wait to see what’s to come.”
OW Lee’s Sales Rep of the year is decided collectively by OW Lee staff with regards to specific criteria. The award winner must work with other departments to ensure the customer receives the highest level of service possible. They are supportive of every team member and works towards individual and company goals. They have a positive attitude and are respected by peers. The winner balances service with sales to ensure a great customer experience.