Goedeker’s Taps Doug Moore as New CEO

August 29, 2019  by Laurie Northington in Business Strategy, Industry   

Moore succeeded Steve Goedeker, who has led the company since 1977. Moore's arrival signals a new era for the e-tailer, as greater investments will be placed on advancing Goedeker's selection of online offerings.

"I am excited to lead the Goedeker's team, as we make investments and expand the current business platform. We intend to accelerate our DTC capabilities into a stronger market position within the Direct to Consumer U.S. appliances, furniture and housewares markets," said Moore.

Moore has more than 30 years of strategic management and merchandising experience within the appliance and hardlines industry. He served as the hhgregg chief merchandising and marketing officer, and he also held key roles for Sears, as the senior vice president-Hardlines and the president of appliances. He also held a 17-year tenure with Circuit City that culminated with his role as EVP and chief merchandising officer.