Daily News
From Home Furnishing Business
Watermark Living Able to Mitigate Impact of Tariffs on Retail Partners
June 20,
2019 by Laurie Northington in Business Strategy, Industry
Watermark Living has announced its positioning efforts to alleviate the full impact of the May 2019 tariffs being imposed on Chinese imports. With manufacturing split across U.S. and southeast Asia sources, the company is able to mitigate the impact of tariffs on its retail partners.
A continuous effort to leverage technology and efficiency throughout the supply chain continues to assist in these efforts as well.
“Our team has worked in anticipation of the tariff to educate our retailers on how our products are produced and what efforts we are making to lessen the inevitable impact,” said Chad Harper, national sales manager, Watermark Living. “We get our foam and fabric domestically and, therefore, the tariffs only affect the frames for outdoor. Our rattan is sourced from areas outside of China and there has been no impact from tariffs.”
“Watermark is known for operational and supply chain efficiency with long term supplier relationships,” added Harper. “We do not have standard year-over-year price increases. As a company, we will be required to make some adjustments. These adjustments will be nowhere near the increases other manufacturers compound annually or of others that bring in the entire product will be forced to pass on.”
The company’s complete line of accessories for their Outdoor Made Easy total home program including outdoor artwork, lighting and novelty décor will not be affected by tariffs.