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From Home Furnishing Business

Ikea to Roll-out New Purchasing App

In an effort to combine store experience with online experience, retail powerhouse Ikea is launching a new app to make shopping easier online, according to a report from Reuters. 

The app will debut in France and the Netherlands and will hit markets in Germany, the U.S. and China by the end of the year.

Consumers will be able to visualize products in their home before purchasing the Ikea products through the app. 

Read the full report here.



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