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From Home Furnishing Business

Barclay Butera Signs New Jaipur Living License

Design icon Barclay Butera has announced a new partnership with Jaipur Living Rugs. Following the success of the launch of his furniture collections with Lexington Home Brands, Newport, Brentwood and Malibu categories will be featured along with rugs for a fourth furniture collection on the horizon.

Multiple designs and colorway swill reflect the overall vibe of each lifestyle category offering retailers and designers the opportunity to have rugs designed specifically to coordinate with their furniture collections from Lexington.

Newport will have fresh, coastal blue and white designs with splashes of sea glass green, soft sand and white. Brentwood will feature elegant ivory, pearly gray and celadon green shades ad a fresh new approach to formal yet comfortable living. The Malibu rugs will feature a curated feel with a collected, global flair in soft neutrals.

Barclay is grateful to be collaborating with the company saying, “I’m so delighted that my new partner Jaipur Living understands my brand aesthetic and our customer needs very well. Our goal has always been to provide an easy integration of all of our licensed collections and now with Jaipur Living manufacturing our rugs, that category is covered.”

Carl Henrickson, director of digital marketing and brand for Jaipur says, “We’re thrilled to be entering this partnership with Barclay Butera. The approachable elegance of his designs are a perfect fit for Jaipur Living, and our focus on meeting the needs of the interior designers.”

The extensive collections of rugs will debut at the Spring 2020 High Point Market.



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