Daily News
From Home Furnishing Business
Jerome’s Provides Virtual Room Planning with New 3D AR App
May 15,
2019 by Laurie Northington in Business Strategy, Industry 
Southern California retailer Jerome’s Furniture has announced the launch of its 3D Augmented Reality app, enabling virtual room planning for all customers.
The company deployed the Marxent 3D Room Designer with Photo to Floorplan tool on its website and will also launch an iOS app version for Apple devices soon.
“The app is a perfect extension of our customer promise,” said Brian Woods, CEO for Jerome’s Furniture. “Engaging our customers before, during and after the buying process ensures we exceed their expectations. For us, putting customers first isn’t just a casual phrase we use, but central to our core values.”
The Augmented Reality app enables customers to see if furniture items of interest will fit within their color scheme, space, and functional needs. The new Jerome’s 3D room planner provides robust design tools with a fun and easy user experience, giving customers the power to create both simple and complex product assemblies with no skills or experience required. Anyone can now design whole rooms from inspirational photos, buy the pieces they like and share the results with family and friends through the app.
“It’s great to be working with a well-loved regional furniture retailer that values innovation and customer experience,” said Beck Besecker, CEO and co-founder of Marxent. “Jerome’s approachable and caring mindset made them the perfect partner for us.”