Daily News
From Home Furnishing Business
Design Within Reach Expands California Market
April 25,
2019 by Laurie Northington in Business Strategy, Industry
Modern furniture and accessories retailer Design Within Reach (DWR) has announced the opening of two new retail studios in California.
At nearly 6,000 square feet and 8,000 square feet, respectively, the new studios at Marin Country Mart in Larkspur, Calif., and in La Jolla's Westfield UTC bring the company's total locations in the state to 10.
"We are thrilled to introduce two new studios in California within the span of a few weeks," said John McPhee, president. "The Marin Country Mart and Westfield UTC are unique shopping, dining and gathering destinations in each community and exactly where we want to be. We look forward to welcoming design fans and new clients who may be discovering the brand for the first time to explore our beautiful new spaces."
Both the Larkspur and La Jolla studios provide design enthusiasts with a retail experience that offers design innovation and exceptional client service from design account executives. The studios integrate iconic classics by the likes of Charles and Ray Eames and Eero Saarinen with DWR-exclusive collections by Norm Architects, Egg Collective and Jens Risom.
The Larkspur Studio is the company's fourth retail location in the Bay Area and has 20 fully styled rooms for indoors and out, while the La Jolla Studio provides customers with nearly 8,000 square feet of engaging design innovation and 26 fully styled rooms.
"We love California and are proud to increase our presence in the Golden State with new Studios in Marin Country Mart and Westfield UTC," said John Edelman, CEO. "We can't wait to engage both of these communities and share our passion for modern design."