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From Home Furnishing Business

Nourison Unveils New Website

Floor covering resource Nourison has launched a newly designed website with an enhanced online experience to help customers easily explore and shop the company’s extensive selection of products and services.

“Building a fast and intuitive website for over 10,000 products was a significant challenge,” said Giovanni Marra, director of marketing and digital strategy. “We wanted to make the new site easy for both dealers that are familiar with our product line and for customers that want to explore what we have to offer.”

Increased website functionality includes quicker page loading (up to 10 times faster), larger and more detailed images and room scenes, and enhanced filtering and recommendations to help explore thousands of products by color, size, style, fiber, and construction. The new mobile friendly-design also makes browsing easy on smartphones, tablets or laptops.

The new now offers dealers, retailers and interior designers an easy online shopping experience, with secure, online ordering capability for all products - including broadloom and custom rugs, as well as individual logins with personalized information and access to support materials.

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