Brooklyn Bedding Unveils New Luxury Cooling Mattress Protector

March 22, 2019  by Laurie Northington in Business Strategy, Industry   

A companion to the newly launched Luxury Cooling Pillow, the protector features the same premium smooth top knit used in the elite Brooklyn Aurora: a luxurious, silky smooth fabric that delivers cooling on contact while elevating the overall sleep experience and protecting the life of the mattress.

"A mattress purchase can be a significant investment," said John Merwin, owner and CEO of Brooklyn Bedding. "Mattress protectors promote greater longevity of your investment and ensure a cleaner, more hygienic night's sleep. Because they actually serve as a barrier—coming between the sleeper and the sleep surface—some styles can impact the overall breathability of the bed. We developed the Luxury Cooling Mattress Protector to definitively maintain the benefits of advanced cooling technology found in higher-end beds, and even help enhance the breathability of a standard mattress."

The smooth top fabric of the mattress features highly conductive materials, designed to draw heat out and away from the body. Both hypoallergenic and waterproof, the product protects against bacteria, bed bugs and dust mites as well as all types of fluids and liquids. Because it covers the mattress like a fitted sheet it can be easily removed for frequent laundering, which also helps promote a healthier sleep environment.

Additional luxury cooling products offered by Brooklyn Bedding include the top-selling Brooklyn Aurora with TitanCool for optimal sleep temperature, the newly launched Luxury Cooling Pillow, and several highly breathable, botanical sleep accessories featuring the Talalay Latex Pillow and Bamboo Twill Sheets.

Retailing between $99 (Twin) and $149 (Cal King), the Luxury Cooling Mattress Protector can be purchased online at BrooklynBedding.com, or in the company's retail stores, located throughout the Southwest.