From Home Furnishing Business
Castelle Launches Antler Hill Collection
2019 by Jane Chero in Business Strategy, Designer Weekly, Industry
Casual furnishings designer and manufacturer Castelle will launch its latest designs from the Biltmore by Castelle line with the Antler Hill Collection during the upcoming High Point Market. The designs will be on display in the Castelle showroom at IHFC Main 101, April 6 - 11.
“The collaboration between Castelle and Biltmore, which launched last year, has been successful and popular with Castelle’s retail and design customers,” said Mark Stephens, president, Castelle. “With the addition of Antler Hill, we are able to respond to the growing trend in farmhouse chic as it applies to the historical elegance of this storied estate.”
The collection bears the name of a historic fixture on Biltmore’s estate. Home to the Winery, Farmyard, and a variety of craft demonstrations, Biltmore’s Antler Hill Village pays homage to the estate’s agricultural heritage. The village is anchored by a century-old horse barn that was once the social and work center for estate families, who lived in charming farmhouses and cottages in the surrounding area.
“Inspired by historic estate structures, the Antler Hill Collection offers a more casual way to bring home the Vanderbilt legacy of gracious living,” said Donnette Miller, director of licensing, Biltmore Licensed Consumer Products. “With its mastery of customization Castelle is able to fully create the unique pastoral style of rustic yet sophisticated outdoor furnishings as well as add details such as the distinctive faux bois elements highlighted in Antler Hill.”
Like Biltmore, Castelle’s commitment to quality, thoughtful design, and timeless style ensures that their carefully-crafted products are relevant to modern lifestyles, and as beautiful as they are functional in outdoor settings.
The launch will kick off with a reception in the Castelle showroom from
2:00 – 4:00 p.m. on Saturday, April 6. The event, open to all market goers will include hors d'oeuvres and Biltmore’s finest wines.