From Home Furnishing Business
Zuo Gallery Opens 1st Display in Guatemala City
Contemporary and lifestyle furniture resource Zuo has announced the opening of its first Zuo Gallery in Guatemala City.
The company partnered with The Ambit, a local Guatemala mattess retailer, for a one-of-a-kind Zuo Gallery that includes furniture and home décor products with fashionable vignettes.
Part of its Winter 2019 expansion throughout Central and South America, the Zuo Gallery Division helps retail stores to enhance their merchandising direction with fresh product assortment and increasing sales.
“Zuo Gallery first launched as a collaborative concept to help our retail partners individualize themselves,” said Luis Ruesga, CEO of Zuo. “Beginning with lighting displays and easy to implement furniture vignettes, we now offer Zuo Décor displays and gallery packages so that each of our retailers can create a one-of-a-kind marketplace that speaks to their own brand image. Developing an actionable plan that blends global and emerging trends from our diverse collections, but tailored to each brand’s own sense of style and market perspective.”
Since 2013, Zuo Gallery Division has spread throughout the U.S., Canada, and Mexico and is just one way the lifestyle brand aims to set themselves apart from other furniture manufacturers, while giving back to their loyal retail partners. The division is led by John Perez, visual merchandising director, alongside his in-house merchandising team. Together, they will customize an action plan based on each retailer’s brand concept.
Retailers who are interested in the Zuo Gallery Division, are encouraged to come and visit the team at the upcoming High Point Market, April 6-10, at IHFC Space D502.