Zuo Doubles Las Vegas Showroom, Adding New Domestic Upholstery Collections

January 25, 2019  by Laurie Northington in Business Strategy, Industry, Las Vegas, Market   

With the additional space, the company is  dedicated to showcasing new collections from its domestic upholstery collections made in Mexico. Increasing the collections is a way to offer solutions in advance of any increased tariffs imposed on products manufactured overseas. 

The collections will feature a sophisticated and elevated look for the lifestyle brands indoor seating. The company’s goal is to change how customers perceive Mexico-made seating, providing stylish and bold designs while continuing to deliver the brand’s same affordable luxury concept and staying ahead of the trend curve.

“The new domestic upholstery collections are incredibly fashion forward and luxurious – with deco modern inspired designs. I can’t wait to see the reaction from the press and our long-time customers,” said John Perez, visual merchandising director.  

Launching during Las Vegas Market, Zuo’s newest upholstery introductions feature tailored, bench-made seating collections for sofa, loveseat and matching chairs. Plus, storage benches, ottomans and lounge chairs in a wide range of fabrics and colors. 

“We are very excited to present our expanded line to the Vegas Market. Attendees were very excited by the styles of the Mexico upholstery from Summer 2018, which led us to increase the styles and offerings with our Mexico upholstery partner,” said Luis Ruesga, CEO. “We added new expanded collections with sophisticated and elevated design, while staying true to our company philosophy of delivering our sense of style for modern furnishings without an outlandish price, furthering our commitment to offering the best priced products regardless of where they are manufactured."

Event Schedule for Las Vegas Market:

ASID New Year Kick Off- Zuo Designer Brunch

Jan. 27, 11 a.m. – 12 p.m., Bldg. A, A442

With special guests, Kerrie Kelly, FASID and guest speak Jamie Stringham, ASID. Includes a showroom tour and brunch bites, mimosas, coffee, or tea.

IVY Designer Lounge

Jan. 27 -29, 9:30 a.m. – 5:30 p.m., Bldg. A, A442

Ivy experts will be available to teach first-hand how guests can use Ivy to manage billing, purchasing, and administrative tasks in one place. To sign up, visithttp://bit.ly/IvyxZUOLVMKT

Panel Discussion: “Importance of Cultivating your e-Commerce Presence”

Jan. 28 11 – 12:30 p.m., Bldg. C, C174

Zuo and Lunge Market present an educational panel discussion for anyone who is interested in navigating the online market. With a list of panel experts from leading online brands, designers and ecommerce solutions, attendees will explore the unique art and science that goes into creating a successful online marketplace.

To rsvp, visit https://zuomod.com/2019LVMKT_ecom