Daily News
From Home Furnishing Business
Jerome’s Opens 2nd Dream Shop in Orange County
November 2,
2018 by Laurie Northington in Business Strategy, Industry 
Third generation family business Jerome’s Furniture has announced the opening of its second Orange County Dream Shop in Rancho Santa Margarita this week.
The store, located in the Santa Margarita Towne Center at 30606 Santa Margarita Parkway, Suite A-103 Rancho Santa Margarita, Calif., marks the seventh stand-alone mattress location by the company.
“We continue to be excited for how the Dream Shops have performed since opening the first one just a little over 18 months ago,” said Jim Navarra, EVP of Jerome’s Furniture. “Customers have been thrilled at our ability to offer top-tier mattresses with our every day low ‘Jerry’s Prices” in convenient locations. More Dream Shop openings will surely follow.”
As part of the grand opening celebrations, Jerome’s will give away 20 Queen Dream Maker mattresses; 10 on Saturday, Nov. 3 and an additional 10 the next day.