Sam Moore Unveils New Fall Collections for HP Market

October 4, 2018  by Laurie Northington in Business Strategy, Industry   

Combining a mix of key findings from popular macro trends, culture, visionary stories and new textiles, the four themes include Global Chic, Modern Farmhouse, Organic Modern and Modern Casual-Glam. They were curated from insights gathered at trend forecasting agency, Fashion Snoops’ Trend Immersion Event and the Showtime Textile Market earlier this summer.

“Sam Moore has always been on the leading-edge of style,” said Frank Richardson, president. “We cannot lose sight of the fact that we are in a fashion business and we must continuously immerse ourselves in the trends that will drive the future to further solidify our position as a leader in custom fashion upholstery.

“As a result of our ongoing trend spotting initiatives, we are confident that our presentation this Market will reflect the style direction of tomorrow’s consumer,” Richardson added.

The Fall collection has an abundance of textures and materials drawn from world travel and cultural references, mixed with familiar patterns distressed beyond recognition. Colors from slate blue to all shades of green intermingle with gold hues and a warm palette of russet reds to provide pops of color against a warm backdrop of neutrals in chocolate, grey, straw and caramel.

 “Our trend initiatives reaffirmed an ongoing theme that we have presented in the Sam Moore showroom for several Markets now, and that is, authenticity,” said Sandi Teague, vp of sales and merchandising. “While each of our four trends represent a distinctive lifestyle, they all stem from a very authentic point of view.”

“Fabrics this season range from velvets to suedes and a variety of prints, stripes and high performance plains,” she continued. “Texture is extremely important, as you’ll see a strong trend of ‘imperfection,’ including flawed florals, distressed plains and deconstructed plaids – all of which provide aged and worn looks that clearly send a message of authenticity. Heavy textures, cut velvets and patterns with a bit of luster round out the assortment.”