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From Home Furnishing Business
Purple Taps American Eagle’s Joe Megibow as CEO
September 26,
2018 by Jane Chero in Business Strategy, Executive Changes, Industry 
Comfort Technology Company Purple Innovation, Inc. (NASDAQ: PRPL) (“Purple”), known for creating the “World’s First No Pressure Mattress,” has announced that the board of directors has appointed Joseph B. Megibow to serve as chief executive officer, effective Oct. 1.
Joe Megibow is a seasoned executive with a proven track record leading digital and retail businesses through periods of significant growth and evolution. We are thrilled to have someone of Joe’s experience and success join us,” commented Terry Pearce, co-founder, chairman and interim-CEO.
“The Board of Directors conducted an exhaustive six-month search and we are very confident that we found the right person to lead Purple into the future and take Purple to the next level.
During his career, Megibow served as SVP and chief digital officer at American Eagle Outfitters, where he oversaw the transformation and growth of American Eagle’s $550+ million direct-to-consumer business between 2012 and 2015. In this role, he built out a global omni-channel strategy and infrastructure, and led all digital marketing, customer operations, engineering, and product management efforts.
Prior to that, Megibow held several senior roles with Expedia, including VP and general manager of Expedia.com.
Megibow most recently served as an independent consultant to Advent International, the $41 billion global private equity firm, helping its portfolio companies develop world-class digital capabilities.
“I am extremely excited to join Purple at such an important time in its development,” said Megibow. “As the benefits of healthy sleep have become more understood, Purple is well positioned as a disrupter in the health and wellness industry. Because of its differentiated comfort technologies, internal domestic manufacturing capabilities, and increasing brand awareness, Purple is set up for unrivaled success. I look forward to leveraging my past experience to lead Purple through its next phase of growth.”
Megibow, 49, earned an MBA from the University of Chicago Booth School of Business and a Bachelor of Science in Electrical Engineering from Cornell University.