Daily News
From Home Furnishing Business
Pottery Barn Kids, PB Teen Unveil New Collections with Famed British Textile House
June 27,
2018 by Jane Chero in Business Strategy, Designer Weekly, Industry
Pottery Barn kids and PB teen has partnered with Liberty London Fabrics, a renowned British print design and textile house, to unveil kids, nursery and teen home décor collections. The collections will feature a total of seven hand-drawn Liberty prints used for the first time on furniture, bedding, decorative accessories, wall art, nursery essentials and gear.
Liberty, founded in 1875 by Arthur Lasenby Liberty, is recognized for its signature iconic floral designs and textiles, intricate patterns, and vibrant color palettes.
“We are excited to debut this collaboration with Liberty London Fabrics, a brand rich in design history and cherished by many for beautiful and iconic prints,” said Jennifer Kellor, president, Pottery Barn Kids and PB teen. “Both collections combine the artistry of Liberty’s hand-drawn prints with our standout quality and expertise in home furnishings.”
The Pottery Barn kids & Liberty London Fabrics collection mixes prominent patterns grounded in pastel pinks and grays, featuring Liberty’s Forest Road print, a botanical print combining dense decorative foliage interspersed with a variety of flower types and sizes. The Edgar’s Garden print features a repeating stylized floral print with bold black outlines. Adding enchanted elements, the Mythical Forest Nursery collection incorporates print and pattern in shades of lavender, based upon the treasured British nursery rhyme “The Lion and the Unicorn.” Offering an ultimate statement of style, comfort and function, the soft gray Edgar’s Garden print was crafted with new parents’ needs in mind.
Sarah Halsall, managing director Liberty London Fabrics said, “We are delighted to have worked with Pottery Barn Kids and PB teen, helping them select some of our most cherished prints to reinterpret for this beautiful collection of products.”
The PBteen & Liberty London Fabrics Collection translates Liberty’s heritage style through the use of moody and dramatic prints of foliage and florals in bedroom and study décor. The bedding and wallpaper collection features the Faria print, rescaled and recolored as a modern floral in cool hues of blue and purple. The Forest Road Sofette, a mid-century style loveseat, pairs perfectly with the texture and shading of the Faria Seagrass Reversible Duvet.
In time for back-to-school season, the fabric collections bring Liberty’s classic patterns to gear, including backpacks, lunch bags and totes.
Spanning more than 30 pieces in each collection, items are available now online.