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From Home Furnishing Business
PPG Brand Brings the Outside In with 2019 Color of the Year: Night Watch
June 20,
2018 by Jane Chero in Business Strategy, Designer Weekly, Industry 
The color experts at PPG have selected the paint brand’s 2019 Color of the Year, Night Watch (PPG1145-7) a rich, luxurious, and classic shade of green. A nod to nature, the color emulates the feeling of lush greenery and the healing power of nature.
“The restorative power of nature is important in society now more than ever,” explains Dee Schlotter, PPG senior color marketing manager. “Night Watch is about bringing the healing power from the outdoors into your home through color. The dark green hue pulls our memories of natural environments to the surface to recreate the calming, invigorating euphoria we feel when in nature.”
The urge to reconnect with nature was a reoccurring theme during the PPG Global Color Workshop, held in early February. The annual workshop brings together over 20 PPG global color stylists who converge over the course of several days to analyze the runway, lifestyles, demographics, geographies and global and cross-cultural societal inspirations to determine what colors will resonate and represent the PPG global color forecast, including the PPG color of the year.
Night Watch is only one of 200 colors in the PPG 2019 Global Color Trends Forecast, which provides direction and inspiration to architects, designers and homeowners across the hotel, retail and residential markets.