Daily News
From Home Furnishing Business
Instagram Launches Design and Craft Account at Milan Design Week
April 18,
2018 by Jane Chero in Business Strategy, Designer Weekly, Industry
Social media site Instagram teamed with architecture and design magazine Dezeen to launch a new account called @design at Milan Design Week running through April 22.
The new account from the photo-sharing social networking site was designed to explore design and craft and goes behind the scenes with emerging designers and creators at home, in their studios, and at global festivals to learn about their craft.
According to a company statement, Instagram said they will explore their creative process at Instagram – from how they define problems, to prototyping tools, to AR simulations, to weekly team critiques, and more.
The account went live in conjunction with a panel discussion hosted by Dezeen on the topic of ‘Design in the Age of Instagram’ exploring the culture of design and the relationship between technology and craft.