From Home Furnishing Business
Crate and Barrel Partners with Synchrony for Financing
Global home furnishings retailer Crate and Barrel has joined with Synchrony, a financial services company, to provide consumer financing options.
By offering both a private label credit card and new dual-branded card, the partnership provides financing options that will reward customers for loyalty and offer flexible financing in nearly 100 Crate and Barrel stores in major North American markets and digital channels.
The dual-branded card will allow customers to earn rewards for purchases anywhere Mastercard is accepted.
“In making our selection, we were seeking a trusted partner that could provide both expertise in consumer financing as well as digital tools to help us continuously enhance the customer experience,” said Kevin Sierks, CFO. “With quality products and expert tips for inspired living, Crate and Barrel is passionate about helping people love how they live in moments that matter—and Synchrony’s offerings will make it easier for our customers to achieve those moments.”
“Crate and Barrel is an innovative, customer-focused organization seeking to provide its customers with the best products and services,” said Tom Quindlen, executive vice president and CEO at Synchrony. “By partnering with Synchrony, Crate and Barrel will have access to some of the best data analysts and industry experts in the world to help them grow their business.”
The new Synchrony-backed credit cards and key features of the program are expected to be issued later this year.