From Home Furnishing Business
Summer Classics Partners with Forshaw of St. Louis
Outdoor furnishing brand Summer Classics and Forshaw, a St. Louis-based outdoor lifestyle retailer, have announced a new strategic relationship.
Effective immediately, Forshaw has purchased the assets of the Summer Classics Home store and will begin to operate in the location as Summer Classics by Forshaw at 15977 Manchester Rd., Ellisville, Mo.
“I am really excited to partner with Forshaw in St. Louis,” said Bew White, CEO of Gabriella White, LLC. “Our experience in selling large special orders and indoor furnishings, and Forshaw’s experience in execution and quick deliveries is a homerun.”
With Summer Classics Home being a retail design destination featuring Summer Classics luxury outdoor collections and Gabby high-style indoor furniture and lighting, and Forshaw specializing in fireplaces, gas logs, grills, and outdoor kitchens, both companies can expand across complimentary product categories, and create further growth opportunities for the Summer Classics Home associates based in St. Louis.
“Picking up a top product line like Summer Classics is a major part of our business going forward,” said Rick Forshaw, president and CEO. “The deep branding and roots that we have in the St. Louis market will make for a phenomenal relationship with Summer Classics, along with the fact that the people are knowledgeable, the products are great, and the store is in a prime geographic location for our market.”