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From Home Furnishing Business

Morris Furniture Opens Largest Store in Columbus Market

Morris Furniture has opened its newest store in the Columbus, Ohio market – a two-story structure housing its Morris Home, Ashley HomeStore and Better Sleep Shop formats under one roof.

It’s the retailer’s largest showroom in the Columbus market, and the first store to combine the three formats there.

The Dayton, Ohio-based company operates one other Morris Home location and three free-standing Ashley HomeStores in the Columbus area, and also has several locations in the Dayton and Cincinnati markets.

“Having our brands all under one roof creates the ultimate home shopping experience for any shopper,” said Lin Bertoncini, Morris director of merchandising. “Your home is central to your life and the right home décor will reflect that. Stepping into our fresh approach to furniture shopping will help you capture your personality throughout your home.”

“This beautiful new complex gives shoppers an all-encompassing experience in which they can find the quality home décor of their dreams at a variety of affordable price points,” added Michael Caruso, chief operating officer.

A ribbon-cutting ceremony is planned March 8 from 6-8 p.m. The grand opening festivities include the awarding of a $10,000 shopping spree and $50,000 worth of additional prizes.

“Our showrooms feature furniture and home décor that are current and stylish but of the best quality and value that consumers in Dayton and Cincinnati have come to depend on since the first store opened in 1947,” said Larry Klaben, Morris Furniture president and CEO.

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