DMC Launches Temp Referral Program for January Show

October 25, 2017  by Jane Chero in Business Strategy, Designer Weekly, Industry   

The program is underway and will run through Nov. 30. It includes incentives such as gift cards, free hotel nights and a free booth for the show taking place Jan. 17 – 21.

Details are as follows:

• 1-3 referrals - $100 Gift Card per referral (up to $300 value)

• 4-6 referrals - $100 Gift Card per referral plus one product display (up to $850 value)

• 7-9 referrals - $100 gift card per referral plus five free hotel nights during January or June 2018 Total Home & Gift Market at a select partner hotel (up to $1,500 value)

• 10 or more referrals - free 10’x10’ temporary booth in Market Hall, World Trade Center 6th floor, or World Trade Center 12th floor (up to $2,595 value)

“Our exhibitors are our best partners for success, and to thank them for their assistance we have created this new program,” said Kristina Johnson, Dallas Market Center vice president of tradeshows.

“We are looking forward to a January show with more new exhibitors, an improved market experience, and better opportunities to connect with loyal Dallas buyers,” continued Johnson.

Key improvements for the show were previously announced and were designed to elevate the show’s environment, and capture the attention of buyers.

Improvements include 12th floor changes to design and amenities; new show sections including Made, a section of handcrafted items; a new section for cause-related products, an integrated fashion marketplace on the 13th floor; the debut of Luxe Gift in the atrium of the Trade Mart featuring luxury and high-style products; and physical improvements to Market Hall and an edited selection of exhibitors presenting products in demand by retailers seeking immediate delivery items, furniture, and vintage products.

For complete information on the referral program visit www.dallasmarketcenter.com/referrals/info.

Additional announcements planned for the coming weeks will highlight new temp sections, the final schedule of events, and the increasing number of new exhibitors joining the show as well as returning companies.