Daily News
From Home Furnishing Business
Abbyson Adding 500 SKUs to Case Goods Program
September 28,
2017 by Larry Thomas in Business Strategy, High Point, Industry, Market 
Abbyson is dramatically expanding its case goods lineup at next month’s High Point Market by adding more than 500 SKUs of bedroom, dining room, bar and occasional furniture.
The company said the expanded assortment is aimed at larger brick-and-mortar retailers and e-commerce players, and will include a line of mid-century modern pieces targeted to Millennials who shop online.
“Our new case goods program is an exciting and broad program of thoughtful designs and of-the-moment products, geared largely towards Top 100 retailers and e-commerce partners. The program also features a separate line for the millennial online shopper with more midcentury modern styles,” said Rodd Rafieha, senior vice president with Abbyson.
The new products will be featured in the company’s 22,000-square-foot showroom in space C-1156 of the International Home Furnishings Center.
Abbyson currently operates two U.S. warehouses and has a drop-ship program that has enabled it to grow its e-commerce business significantly in the past decade.