Nourison Launches Rug Edit Blog for Interior Designers

September 6, 2017  by Jane Chero in Business Strategy, Designer Weekly, Industry   

The blog is written to provide design inspiration and information to the interior design community and will provide content including tips, trends, videos and industry insights.

Content for the blog will range from interior color and style trends to informational pieces about rug care, maintenance, and fabrication. The Rug Edit will also include content from fashion, culture and other trends that might influence interior design.“The Rug Edit is a new social channel for Nourison to share timely content about trends influencing interior design,” said Giovanni Marra, director of marketing and digital strategy at Nourison.

“The format will allow us to promote our knowledge in long-form posts with engaging images and videos while also learning what inspires our readers and how manufacturers like Nourison can better support their design needs in their business and personal lives,” continued Marra.

Much of the content will be written by the staff at Nourison and will also include articles written by design industry influencers and experts. The blog speaks primarily to home decor enthusiasts, professional decorators and interior designers.