Wayfair and Habitat for Humanity Partner Again

August 16, 2017  by Jane Chero in Business Strategy, Designer Weekly, Industry   

Through it’s five years of partnership with Habitat for Humanity Wayfair has contributed more than $1 million and will now continue to provide fundraising, product donations and volunteer mobilization to help families build strength, stability and self-reliance through shelter.

“Wayfair is rooted in the belief that everyone should live in a home they love, which is why we are so committed to Habitat’s mission to create safe, decent and affordable housing in partnership with individuals and families,” said Niraj Shah, CEO, co-founder and co-chairman, Wayfair.

“Over the past five years of partnership, our customers have also shown tremendous support for this important cause, and we are delighted to see so many of them engaged in supporting Habitat’s mission with us. We look forward to building on our partnership with Habitat and providing more families the chance to own a home,” Shah continued.

Wayfair supports Habitat through a variety of fundraising initiatives as well as employee and customer engagement. More than 200,000 Wayfair.com customers have demonstrated their generosity and commitment to Habitat’s mission at checkout. Wayfair has also donated thousands of pieces of furniture and décor to Habitat for Humanity ReStore resale outlets to help fund decent and affordable housing across the country.

To commemorate the company’s growing presence in Canada following the launch of Wayfair.ca in January 2016, Wayfair will participate in its first build project in the Greater Toronto area at a townhome community in Scarborough, the largest build site in the region. The company will join forces with local business partners and customers alongside a Habitat homeowner in October to help their family build a safe, decent and affordable place to call home in time for the holidays.

Habitat for Humanity has grown from a grassroots effort that began on a community farm in southern Georgia in 1976 to a global nonprofit housing organization in more than 1,300 communities across the U.S. and in over 70 countries.

“We are grateful for the support Wayfair has provided Habitat for Humanity as we celebrate the five-year anniversary of our partnership,” said Colleen Finn Ridenhour, senior vice president of development at Habitat for Humanity International. “It’s the generosity of organizations such as Wayfair that allows us to reach more individuals and families to ensure everyone has a decent place to live.”