Daily News
From Home Furnishing Business
Spring Air Names Lundstrom to Customer Experience Post
July 7,
2017 by Larry Thomas in Business Strategy, Executive Changes, Industry 
Mattress producer Spring Air International has appointed Brian Lundstrom to the newly created position of customer experience specialist.
The appointment of Lundstrom, who will report to Spring Air President Nick Bates, is part of a multi-pronged strategy to drive Spring Air’s digital marketing and e-commerce efforts, to expand communications with consumers and enhance relationships with national accounts.
As customer experience specialist, Lundstrom will be responsible for streamlining and maintaining order entry processes and fulfillment procedures with national retailers.
He also is charged with handling customer issues, order cancellations and working with Spring Air factories on product returns.
“Brian’s experience in accounts payable and in data tracking and reporting across a spectrum of business functions makes him a perfect fit for this new post,” Bates said. “We’re very excited about all of the skills and services he’ll bring to Spring Air, our retail customers and factory partners.”
Before joining Spring Air, Lundstrom worked for Essex Newbury North Contracting Corp./Excell Construction Corp., based in Newburyport, Mass., where he was promoted from account facilitator to accounts payable manager.
He also worked for an Audi dealership in Peabody, Mass., where he maintained data on customer prospects, car titles and customer payments.