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From Home Furnishing Business
Wayfair Teams-Up with Pinterest: Identifies Five Holiday Decor Trends
December 14,
2016 by Jane Chero in Business Strategy, Designer Weekly, Industry, Internet
With the holiday season in full swing, Wayfair (NYSE:W) and Pinterest have partnered to identify this year’s popular winter home decor trends.
By analyzing its data, Pinterest identified the top five holiday décor trends indicated by the pins people are saving on Pinterest and what people are buying on Waifair.com, year-over-year.
The popular trends are indicated below.
Methodology:
Wayfair: Data based on number of decorative units sold year-over-year for the time period November 1, 2015-November 1, 2016.
Pinterest: Data based on number of ideas saved to Pinterest boards year-over-year for the time period November 1, 2015-November 1, 2016.
To view other seasonal trends visit Wayfair and Pinterest’s co-curated board: https://www.pinterest.com/pinpicks/winter-decor-with-wayfair-and-pinterest/.