Daily News
From Home Furnishing Business
Classic Brands Redesigns Corporate Website
November 1,
2016 by Larry Thomas in Bedding, Business Strategy, Industry, Internet, Product 
Specialty bedding manufacturer Classic Brands has launched a revamped corporate website, ClassicBrands.com, that provides consumers a user-friendly experience with improved navigation and functionality.
The company said the new website is designed for a media-rich experience across desktop, tablet and mobile devices and provides visitors with a seamless interface and a detailed overview of Classic Brands portfolio of products.
“The newly designed website is a complete rebuild, top to bottom,” said Michael Zippelli, president and CEO of Classic Brands. “As a consumer-facing platform, it is a key component of our partnership with our retail customers, and it will serve as a destination for consumers looking for product information and technical specs as well as locations to purchase Classic Brands sleep products.”
Designed with a fresh, modern layout executed in soothing hues, the website features easy-to-navigate functionality, product videos, downloadable instructions for each of Classic Brands’ products.
In addition to the information about the company’s extensive lineup of mattresses, bed foundations, pillows and other sleep accessories, the website delves into healthy sleep issues with its blog, and provides a wealth of information to help consumers make an educated mattress buying decision.